Director, Agent & AI Search

MKTQ125R59 Databricks is hiring a Director of Agent & AI Search to define how our brand shows up across every surface where buyers discover, evaluate, and choose data and AI platforms—from AI-powered answer engines like ChatGPT, Gemini, and Claude to Google AI Overviews and traditional search. This leader will build and scale a global GEO product function from the ground up, shaping the strategy, AI tooling and workflows, team, and operating model that turns AI and organic discovery into a durable growth engine for Databricks. This is a build-the-function role: you'll set the strategy, do the hands-on work to prove it out, define how we measure success, and grow the team behind it. You'll sit at the center of content, product marketing, web, and demand gen — translating a fast-moving discipline into pipeline. The impact you will have: • Built a GEO function and operating model that reliably turns AI and organic discovery into a meaningful growth channel for Databricks, with a clear charter, roadmap, and engagement model for web, content, product marketing, and brand. • Significantly increased Databricks’ visibility and share of citations across priority AI answer engines (e.g., ChatGPT, Gemini, Claude, Google AI Overviews) so we consistently appear as a top recommended brand on high-intent product and category queries. • Demonstrably grown qualified organic and AI-referred traffic, conversions, and influenced pipeline for priority product lines and audiences by aligning GEO strategy and experimentation with business goals. • Stood up a robust GEO experimentation and measurement engine (tests on content structure, schema, semantic depth, technical changes) that produces a prioritized roadmap and measurable lifts in AI citation rate, sentiment, engagement, and downstream…