Marketing Programs Specialist, Symmetry

About Gusto At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff — payroll, health insurance, 401(k)s, and HR — so owners can focus on their craft and their customers. With teams in Denver, San Francisco, and New York, we support more than 500,000 small businesses nationwide and are building a workplace that reflects the people we serve. All full-time employees receive competitive base pay, benefits, and equity (RSUs) — because everyone who helps build Gusto should share in its success. Offer amounts are determined by role, level, and location. Learn more about our Total Rewards philosophy . AI is a fundamental part of how work gets done at Gusto. We expect all team members to actively engage with AI tools relevant to their role and grow their fluency as the technology evolves. AI experience requirements vary by role and will be assessed during the interview process. About the Role: At Symmetry, we're building the future of payroll compliance technology. We have a powerful vision and an ambitious growth plan—but brilliant strategy is nothing without tactical execution. That's where you come in. We're looking for a Marketing Programs Specialist to be the operational backbone of our marketing engine—the person who turns strategy into shipped work across new business acquisition and client and product communications. This isn't a role about sitting in meetings or setting strategy; it's about making things happen, and making them happen faster than traditional marketing teams ever could. You'll work hand-in-hand with two leaders: supporting the Demand Generation Manager to drive new client acquisition, and supporting the Product Marketing Manager to deliver client and product communications. And you'll do all of it as an AI-first markete…